Marketing Specialist UK

Job title:

Marketing Specialist UK

Company

Polestar

Job description

About usPolestar is an electric performance brand, determined to improve the society we live in by catalysing the change to sustainable mobility. We are a team of highly talented individuals who share a passion to change the world. We challenge conventions and we challenge ourselves for the purpose of innovation. We believe innovation is a team effort and each component is critical to the performance of our cars. Each person working at Polestar is as important to the team and its performance. We are all in, dedicated on our ambition. Guiding our industry forward through pure, progressive, performance.Our focus is on uncompromised design and technology. Passion and emotion drive us, electricity and innovation drive our cars. Our products are excellent, efficient and entertaining. In Polestar’s future, there is no room for shortcuts, excuses or compromises.At Polestar, the sky is the limit.The opportunityWe have an exciting opportunity at Polestar UK for someone to join the Marketing team and play a crucial role in the success of the business. We are seeking a motivated individual to take on the role of Marketing Specialist. If you have a passion for digital marketing, a keen eye for detail and analysis and a proactive attitude to drive results, this could be the perfect opportunity for you. The role will report into the UK Senior Marketing Manager.The Responsibilities

• Website:

• Localise Global Web Content: Review, proofread, and adapt global web content for the UK where needed taking into account local market and consumer needs.
• Review Global Web Content: Regularly review the website to ensure compliance with brand guidelines, accuracy of information, and SEO best practices. Proactively identify opportunities for improvement and optimisation and analyse website performance.
• Manage all local web content: lead the development, updates and copy for all local pages alongside proactive review and analysis.
• Measurement and analysis: lead the regular reporting on the website and provide recommendations for optimisations.
• Support on any ad hoc needs e.g. digital competitions, partnership pages
• CRM and Newsletters:

• Work in close collaboration with the global marketing team and local teams to create a content calendar that aligns to business strategies, priorities and objectives.
• Provide recommendations for local adaptations of global content as well as content for locally led newsletters.
• Provide regular analysis on the performance alongside future optimisation recommendations based on data-driven insights.
• Review, proofread and adapt where relevant any CRM journeys and content.
• PPC

• Review the global PPC activations, feed in local keywords and information to the global team to adapt strategies and executions where needed to drive optimum performance.
• Paid social:

• Support the Marketing team with any needs for paid social boosting, tagging, performance and competitor analysis, posting/ scheduling and proofreading.
• Coordination with external agencies and partners: Collaborate with external agencies where needed, ensuring alignment with brand guidelines and messaging.
• Creative assets production: Adapt the global creative assets or, create new ones within the brand guidelines using internal creative platforms or in collaboration with the creative agencies.

The ideal candidateWe are seeking a highly motivated individual with excellent communication skills who is capable of articulating ideas clearly and effectively. As a hands-on team player with a positive, can-do attitude, you will thrive in our fast-paced and dynamic team environment. Your strong organisation and planning skills will be essential in managing tasks efficiently, while your enthusiasm for trying new ideas and approaches will drive innovation within the team.

• Proficient use of digital marketing tools such as Marketing Cloud, Dato, Power BI, Jira, Looker Studio, Google Analytics, Ads Manager, Meta business suite, Figma is preferred.
• Attention to detail and ability to multi-task.
• Strong analytical and reporting skills including budget management.
• Ability to take direction and absorb information quickly.
• Ideally a background in marketing or digital marketing.
• Proficient in Microsoft Excel, Word, PowerPoint, and Outlook.
• Ideally a valid UK driver’s licence.

Competence and experience is important, but personality and passion is key!Though we have a global presence, we maintain the start-up mentality that saw us grow so rapidly. Expect a fast-paced, exciting environment. Change happens often at Polestar. But so does progress. We are looking for individuals who are enthusiastic, driven and can manage the level of complexity, adaptability and fast decision making required. We are a passionate organisation with a positive, go-get-attitude, and we act as a strong collaborative team to get things done, and importantly in the right way to enable the business to be successful for the long term.Join a global team dedicated to improving the societies we live in through sustainable, electric mobility.

Expected salary

Location

Bicester, Oxfordshire

Job date

Fri, 25 Oct 2024 02:20:24 GMT

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