Content Marketing Specialist

Job title:

Content Marketing Specialist

Company

Glue Resourcing

Job description

Job Title: Marketing Content SpecialistLocation: Coventry (Hybrid available – 2/3 days in the office or office based)Hours: 40 hours/week (Mon-Fri, 8:30am – 5:00pm)Salary: £40,000 – £45,000 (DOE)Our Client: A family run business with an outstanding company culture and exceptional values. Every individual is treated with the utmost respect working in a fabulous environment. You’ll join a supportive dynamic team in a business committed to helping you grow and succeed, providing the opportunities and tools to prosper in your next career move!Ready to be part of something special, then read on.About the Role:
Join our growing team as a Marketing Content Specialist, where you’ll lead content development, collaborate on Account-Based Marketing (ABM) strategies, and work across various media channels. You’ll craft case studies, blog posts, white papers, research reports, and more, ensuring our messaging resonates with key audiences. You will also maintain the marketing communications calendar, manage social media, and support event marketing.Key Responsibilities:

• Produce case studies, blogs, white papers, and research reports
• Collaborate with Business Development and Sales teams for ABM content
• Manage LinkedIn content and email newsletters
• Oversee website updates and internal magazine production
• Maintain the comms calendar and lead ad hoc campaigns
• Support event logistics and marketing efforts

About You:
Ideally you will have a minimum of 5 years B2B marketing experience and a passion for storytelling. You’re a strategic thinker, with expertise in ABM, and enjoy creating content that drives engagement. Strong communication, collaboration, and creative skills are essential.Required Skills:

• 5+ years in B2B marketing
• Experience in Account-Based Marketing (ABM)
• Proven ability to create senior-level communications
• Proficient in media design and campaign execution
• A journalistic background

Expected salary

£40000 – 45000 per year

Location

Coventry

Job date

Sat, 26 Oct 2024 07:10:15 GMT

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